Fundamentals of Selling :
Futrell, Charles M.
Fundamentals of Selling : Customers for Life/ Charles M. Futrell. - 9th ed. - Boston : McGraw-Hill/Irwin, 2006. - xxv, 658p.: ill, 25 cm.
Part 1: Selling as a Profession Part 2: Preparation for Relationship Selling Part 3: The Relationship Selling Process Part 4: Managing Yourself, Your Career, and Others
Trains readers on a detailed step-by-step selling process that is universal in nature. This title demonstrates to students the order of steps within the selling process. It provides numerous examples of what should be in each step and shows how the steps within the selling process interact with one another.
9780071115889
Selling.
Sales promotion.
658.85 / FUT
Fundamentals of Selling : Customers for Life/ Charles M. Futrell. - 9th ed. - Boston : McGraw-Hill/Irwin, 2006. - xxv, 658p.: ill, 25 cm.
Part 1: Selling as a Profession Part 2: Preparation for Relationship Selling Part 3: The Relationship Selling Process Part 4: Managing Yourself, Your Career, and Others
Trains readers on a detailed step-by-step selling process that is universal in nature. This title demonstrates to students the order of steps within the selling process. It provides numerous examples of what should be in each step and shows how the steps within the selling process interact with one another.
9780071115889
Selling.
Sales promotion.
658.85 / FUT