Core Concepts in Hospitality and Tourism : (Record no. 35177)
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000 -LEADER | |
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fixed length control field | 01422nam a22003137a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | CUTN |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20210705161457.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210705b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781984620965 |
041 ## - LANGUAGE CODE | |
Language | English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 647.940 |
Item number | MRA |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Mratinkovie, Aleksandar |
245 ## - TITLE STATEMENT | |
Title | Core Concepts in Hospitality and Tourism : |
Remainder of title | Hospitality Services Marketing / |
Statement of responsibility, etc | Aleksandar Mratinkovie [et.al.] |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | New York NY : |
Name of publisher, distributor, etc | 3G E - Learning, |
Date of publication, distribution, etc | 2019. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 292 p.: |
Other physical details | ill.; |
Dimensions | 28cm |
505 ## - FORMATTED CONTENTS NOTE | |
Title | Chapter 1. Marketing For Hospitality and Tourism |
-- | Chapter 2. The Marketing Environment |
-- | Chapter 3. Consumer Markets and Consumer Buying Behavior |
-- | Chapter 4. Market Segmentation |
-- | Chapter 5. Promote Tourism Products and Services |
-- | Chapter 6. Electronic Marketing |
520 ## - SUMMARY, ETC. | |
Summary, etc | An essential text for hospitality management students, examines the relevance and applications of general management theory and principles to hospitality organizations.Covering the latest issues affecting the industry, this text gives students and professionals an up-to-date, dynamic learning resource. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Piestun, Dan |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Killings, Felecia |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Hajj, Sandra El |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Founda, Hazem Shawky |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Parveen, Fozia |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Krunic, Igor |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Pehcevski, Jovan |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Nur, Tanjina |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Stephen |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Michelle |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | General Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Location | Shelving location | Date of Cataloging | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Dewey Decimal Classification | Non-fiction | CUTN Central Library | CUTN Central Library | Medicine, Technology & Management | 05/07/2021 | 647.940 MRA | 43515 | 05/07/2021 | 05/07/2021 | General Books |