International Retailing Nicholas Alexander; Anne Marie Doherty

By:

Alexander, Nicholas

Contributor(s):

Doherty, Anne Marie

Material type: Text

TextLanguage: English Publication details: Oxford ; New York : Oxford University Press, 2009.Edition: First EditionDescription: xxiii, 371 pages : illustrations ; 25 cmISBN:

9780199584130

Subject(s):

DDC classification:

382 ALE

Contents:

The Internationalisation Process Internationalisation Theory Retail Internationalisation Theory International Retailers Expansion Patterns Regulation and Economy Society and Culture Retail Structure Reasons for Internationalisation Market Selection Market Entry Methods Supply Chain Management Marketing and Brand Management International Retail Divestment Conclusion and Future Trends

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
General Books	CUTN Central Library Social Sciences	Non-fiction	382 ALE (Browse shelf(Opens below))	Available		33732

The Internationalisation Process
Internationalisation Theory

Retail Internationalisation Theory

International Retailers

Expansion Patterns

Regulation and Economy

Society and Culture

Retail Structure

Reasons for Internationalisation

Market Selection

Market Entry Methods

Supply Chain Management

Marketing and Brand Management

International Retail Divestment

Conclusion and Future Trends

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