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Marketing Management P. K. Chopra; Bhawna Mehra

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New Delhi : Dreamtech Press, 2016.Description: xi, 236 p. ill.; 26 cmISBN:
  • 9788177228427
Subject(s): DDC classification:
  • 658.8  CHO
Contents:
Fundamentals of marketing Principles and Precepts of Marketing Management Product Decisions Pricing Decisions Distribution Decisions Communication Mix in Marketing Marketing strategies Neo-Marketing Trends
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Item type Current library Collection Call number Status Date due Barcode
General Books General Books CUTN Central Library Medicine, Technology & Management Non-fiction 658.8 CHO (Browse shelf(Opens below)) Available 33846

Fundamentals of marketing Principles and Precepts of Marketing Management Product Decisions Pricing Decisions Distribution Decisions Communication Mix in Marketing Marketing strategies Neo-Marketing Trends

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