Strategic management : Formulation, implementation, and control

By:

Pearce, John A

Contributor(s):

Robinson, Richard B

Material type: Text

TextLanguage: English Publication details: Boston : McGraw-Hill, 2005Edition: 9thDescription: xxix, 935 p.: ill. some Color 27 cmISBN:

9780072980073

Subject(s):

Strategic planning

DDC classification:

658.401 PEA

Contents:

Ch. 1. Strategic management -- Ch. 2. Defining the company's mission and social responsibility -- App. BB&T vision, mission, and purpose -- Ch. 3. The external environment -- App. Sources for environmental forecasting -- Ch. 4. The global environment : strategic considerations for multinational firms -- App. Components of the multinational environment -- Ch. 5. Internal analysis -- App. Using financial analysis -- Ch. 6. Formulating long-term objectives and grand strategies -- Ch. 7. Strategic analysis and choice in single- or dominant-product businesses : building sustainable competitive advantages -- Ch. 8. Strategic analysis and choice in the multibusiness company : rationalizing diversification and building shareholder value -- Ch. 9. Implementing strategy through short-term objectives, functional tactics, reward system, and employee empowerment -- App. Functional tactics -- Ch. 10. Implementing strategy : structure, leadership, and culture --

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Text Books	CUTN Central Library Medicine, Technology & Management	Non-fiction	658.401 PEA (Browse shelf(Opens below))	Available		37628

Ch. 1. Strategic management --
Ch. 2. Defining the company's mission and social responsibility --
App. BB&T vision, mission, and purpose --
Ch. 3. The external environment --
App. Sources for environmental forecasting --
Ch. 4. The global environment : strategic considerations for multinational firms --
App. Components of the multinational environment --
Ch. 5. Internal analysis --
App. Using financial analysis --
Ch. 6. Formulating long-term objectives and grand strategies --
Ch. 7. Strategic analysis and choice in single- or dominant-product businesses : building sustainable competitive advantages --
Ch. 8. Strategic analysis and choice in the multibusiness company : rationalizing diversification and building shareholder value --
Ch. 9. Implementing strategy through short-term objectives, functional tactics, reward system, and employee empowerment --
App. Functional tactics --
Ch. 10. Implementing strategy : structure, leadership, and culture --

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