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Building digital culture : a practical guide to successful digital transformation / Daniel Rowles, Thomas Brown.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: London ; New York : Kogan Page, 2017.Description: 1 online resourceISBN:
  • 9780749479664
Subject(s): Additional physical formats: Print version:: Building digital cultureDDC classification:
  • 658.403 23 ROW
Contents:
01 The increasing pace of change 02 The technology catalyst 03 New channels, tools, and business models 04 Why organizations really fail at digital 05 What a digital transformation looks like 06 Your digital culture audit; Your digital audit scores
Summary: Leading companies including BMW, Twitter, Deloitte and Bloomberg share their insider stories of how embracing digital culture has improved their business practices, leading to increased adaptivity and productivity.
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Item type Current library Collection Call number Status Date due Barcode
General Books General Books CUTN Central Library Medicine, Technology & Management Non-fiction 658.403 ROW (Browse shelf(Opens below)) Available 40294

01 The increasing pace of change 02 The technology catalyst 03 New channels, tools, and business models 04 Why organizations really fail at digital 05 What a digital transformation looks like 06 Your digital culture audit; Your digital audit scores

Leading companies including BMW, Twitter, Deloitte and Bloomberg share their insider stories of how embracing digital culture has improved their business practices, leading to increased adaptivity and productivity.

Includes bibliographical references and index.

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