Economics for Business/ David Begg & Damian Ward.

By:

Begg, David

Contributor(s):

Ward, Damian

Material type: Text

TextLanguage: English Publication details: London : McGraw-Hill Education, 2004.Description: xvii, 414p.: illustrations ; 26 cmISBN:

9780077104290

Subject(s):

DDC classification:

23 338.5024658 BEG

Contents:

Section I: Introduction Chapter 1: Economics for Business

Section II: Understanding Markets Chapter 2 Consumers in the Market Place Chapter 3 Firms in the Market Place Chapter 4 Markets in Action

Section III: Competition and Profitability Chapter 5 Market Structure and Firm Performance Chapter 6 Strategic Rivalry Chapter 7 Growth Strategies Chapter 8 Governing Business

Section IV: Domestic Macroeconomics Chapter 9 Introduction to the Macroeconomy Chapter 10 Measuring Macroeconomic Variables and Policy Issues Chapter 11 Domestic Government Policy Chapter 12 Supply-Side Policies and Economic Growth

Section V: Global Economics Chapter 13 Exchange Rates and the Balance of Payments Chapter 14 Globalization

Summary: Offering an integrative approach, this book uses references to real-world examples to demonstrate how modern economics can illuminate the problems that businesses face every day. Thus the text emphasizes economic reasoning as the solution to business problems, rather than simply providing business applications to reinforce standard economic analysis

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Reference Books	CUTN Central Library Social Sciences	Reference	338.5024658 BEG (Browse shelf(Opens below))	Not For Loan		40869

Browsing CUTN Central Library shelves, Shelving location: Social Sciences, Collection: Reference Close shelf browser (Hides shelf browser)

Previous						No cover image available No cover image available	No cover image available No cover image available	Next
Previous	338.095 PAT V.3 Economics, V.3	338.5 MAD Microeconomics :	338.501 PIN Microeconomics /	338.5024658 BEG Economics for Business/	338.9 AGH Handbook of economic growth.	338.954 SIN V-1 Changing India	338.954 SIN V-2 Changing India	Next

Section I: Introduction Chapter 1: Economics for Business

Section II: Understanding Markets Chapter 2 Consumers in the Market Place Chapter 3 Firms in the Market Place Chapter 4 Markets in Action

Section III: Competition and Profitability Chapter 5 Market Structure and Firm Performance Chapter 6 Strategic Rivalry Chapter 7 Growth Strategies Chapter 8 Governing Business

Section V: Global Economics Chapter 13 Exchange Rates and the Balance of Payments Chapter 14 Globalization

Offering an integrative approach, this book uses references to real-world examples to demonstrate how modern economics can illuminate the problems that businesses face every day. Thus the text emphasizes economic reasoning as the solution to business problems, rather than simply providing business applications to reinforce standard economic analysis

There are no comments on this title.

to post a comment.