TY  - BOOK
AU  - Bhansali,Neera
TI  - Strategic data warehousing: achieving alignment with business 
SN  - 9781420083941 (hardcover : alk. paper)
U1  - 651.8 22
PY  - 2010///
CY  - Boca Raton
PB  - CRC Press
KW  - Data warehousing
KW  - Business
KW  - Data processing
N1  - "An Auerbach book."; Includes bibliographical references and index; 1. Introduction



; 2. Benefits of a data warehouse; 3. Difference between Data Warehouses and traditional operational systems; 4. Data Warehouse development process; 5. Data Warehouse Architectures; 6. Organization factors that influence success of a Data Warehouse; 7. Factors that influence success of a Data Warehouse; 8. Strategic Alignment; 9. The Strategic Alignment of data warehouses; 10. Case Study: Strategic Alignment at Nielsen Media Research
ER  -