TY  - BOOK
AU  - Cuomo, Maria Teresa
AU  -  Vinogradova, Polina 
TI  - Digital transformation and corporate branding : : opportunities and pitfalls for identity and reputation management / 
SN  - 9781032204857
U1  - 658.827 
PY  - 2024///
CY  - New Delhi : 
PB  - Routledge
KW  -  Digital transformation
KW  -  Reputation management
KW  - Corporate branding
ER  -