using quantitative content analysis in research Riffe, Daniel creator creator author. Lacy, Stephen Watson, Brendan R. Lovejoy, Jennette 1948- author. author. author. text bibliography nyu New York Routledge 2023 Fifth edition. monographic eng Eng lis h 242 Pages ; 24 B/W Illustrations ; "The fifth edition of this comprehensive and engaging text guides readers through the essential tools and skills necessary to conduct quantitative content analysis research. Readers will find a clear definition of quantitative content analysis and step-by-step instructions on designing a content analysis study, along with examples of content analysis studies and journal articles. This edition has been updated with the latest methods in sampling in the digital age, computerized content analysis, and the uses of social media in content analysis research. It maintains the concise, accessible approach of previous editions while including refreshed examples and discussions throughout. This is an essential text for content analysis courses in communication and media studies programs of all levels, as well as a useful supplementary text in more general research methods courses"-- Introduction -- Defining content analysis as a social science tool -- Designing a content analysis -- Computers and content analysis -- Measurement -- Sampling -- Reliability -- Validity -- Data analysis. Daniel Riffe, Stephen Lacy, Brendan R. Watson and Jennette Lovejoy. First edition published by Routledge 1998. Fourth edition published by Routledge 2019. Access restricted to subscribing institutions. Content analysis (Communication) Mass media Mass media Research Methodology Statistical methods 302.230 RIF 9781003288428 1003288421 9781003806202 1003806201 9781003806219 100380621X https://ezproxy.lib.gla.ac.uk/login?url=https://www.taylorfrancis.com/books/9781003288428 https://ezproxy.lib.gla.ac.uk/login?url=https://www.taylorfrancis.com/books/9781003288428 Access restricted to subscribing institutions. 230831 20260708095328.0