TY  - BOOK
AU  - Netessine,Serguei
AU  - Tang,Christopher S.
TI  - Consumer-driven demand and operations management models: a systematic study of information-technology-enabled sales mechanisms 
T2  - International series in operations research & management science
SN  - 9780387980188
U1  - 338.761 
PY  - 2009///
CY  - New York, NY
PB  - Springer
KW  - Product management
KW  - Consumer behavior
KW  - Mathematical models
N1  - Includes bibliographical references and index; 1; Cheap talk in operations : role of intentional vagueness --; 2; Product design in a market with satisficing customers --; 3; The effect of assortment rotation on consumer choice and its impact on competition --; 4; Models of herding behavior in operations management --; 5; Internet-based distribution channel for product diversion with potential manufacturer's intervention --; 6; Managing client portfolio in a two-tier supply chain --; 7; Strategic customer behavior and the benefit of decentralization --; 8; Is assortment selection a popularity contest? --; 9; Product design, pricing, and capacity investment in a congested production system --; 10; Selling to strategic customers : opaque selling strategies --; 11; Competing through mass customization --; 12; Counteracting strategic consumer behavior in dynamic pricing systems --; 13; Mitigating the adverse impact of strategic waiting in dynamic pricing settings : a study of two sales mechanisms --; 14; The impact of strategic consumer behavior on the value of operational flexibility --; 15; Capacity rationing with strategic customers --; 16; Shaping consumer demand through the use of contingent pricing --; 17; Strategic consumer response to dynamic pricing of perishable products --; 18; Strategic behavior in supply chains : information acquisition
ER  -