TY - BOOK AU - Venter,Robert AU - Urban,Boris TI - Entrepreneurship: Theory in practice SN - 9780199077892 U1 - 658.421 23 PY - 2015/// CY - Cape Town, South Africa : PB - Oxford University Press Southern Africa (Pty) Ltd., KW - Entrepreneurship KW - South Africa KW - fast N1 - "Oxford University Press Southern Africa 100 years"--Cover; Includes bibliographical references and index; Pre start-up phase: opportunity recognition and evaluation; Start-up phase: action and opportunity exploitation; Post start-up phase: sustainability and growth N2 - Entrepreneurship: Theory in Practice 3e is a comprehensive text on entrepreneurship which will equip students with the sound theory needed to not only establish a business but also succeed in a new venture. The book is academically sound, offering theory ER -