The Oxford handbook of corporate reputation / Michael L. Barnett & Timothy G. Pollock.

By:

Barnett, Michael L

Contributor(s):

Material type: Text

TextLanguage: English Series: Oxford handbooks in business and managementPublication details: UK : Oxford University Press, 2014.Description: 502 pages ; 26 cmISBN:

9780198704614 (pbk.) :

Other title:

Handbook of corporate reputation
Corporate reputation

Subject(s):

Corporate image

DDC classification:

659.2 23 BAR

Contents:

1. Charting the landscape of corporate reputation research / Michael L. Barnett and Timothy G. Pollock 2. Show me the money : A multidimensional perspective on reputation as an intangible asset / Violina P. Rindova and Luis L. Martins 3. Keeping score : The challenges of measuring corporate reputation / Grahame R. Dowling and Naomi A. Gardberg 4. What does it mean to be green? The emergence of new criteria for assessing corporate reputation / Mark Thomas Kennedy, Jay Inghwee Chok and Jungfang Liu 5. The building blocks of corporate reputation : Definitions, antecedents, consequences / Charles J. Fombrun

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Reference Books	CUTN Central Library Reference	Non-fiction	659.2 BAR (Browse shelf(Opens below))	Not For Loan		37048