000			01600nam a22002417a 4500
003			CUTN
005			20180904153505.0
008			180904b xxu||||| |||| 00| 0 eng d
020			_a9788126554799
041			_aEnglish
082			_a658.45 _bKAL
100			_aKalia, Shalini
245			_aBusiness Communication: _bA Practice-Oriented Approach _cShalini Kalia ; Shailja Agarwal
260			_aNew Delhi : _bWiley, _c2015.
300			_axxxiv, 346 p. : _bill.; _c24 cm.
505			_tUnderstanding Business Communication _tInterpersonal Communication _tDesigning and Delivering Oral Presentations _tFundamentals of Business Writing _tDrafting Business Messages _tWriting Effective Reports _tCross-Cultural Communication _tCommunicating Through Technology _tEmployment Communication
650			_aBusiness communication
650			_aCommunication in management
650			_aCommunication in organizations
700			_aAgarwal, Shailja
942			_2ddc _cBOOKS
520			_aThis is a comprehensive textbook designed especially for management students. The uniqueness of this book lies in the way it approaches the subject of business communication - it follows a practice-oriented approach to explain the core concepts of business communication with the help of real-life case situations, examples, exhibits, etc. The book targets to set the mental faculty of students to motion into dealing with day-to-day communication challenges through rigorous, innovative and interesting activities like diagnostic surveys, simulations, role plays, reflection journals, case studies, video cases, etc.
999			_c25725 _d25725