000 | 01649nam a22002537a 4500 | ||
---|---|---|---|
003 | CUTN | ||
005 | 20181005115143.0 | ||
008 | 181005b xxu||||| |||| 00| 0 eng d | ||
020 | _a9780749456986 | ||
041 | _aEnglish | ||
082 |
_a658.87 _bFIN |
||
100 | _aFinne, Sami | ||
245 |
_aThe retail value chain : _bhow to gain competitive advantage through efficient consumer response (ECR) strategies _cSami Finne; Hanna Sivonen |
||
260 |
_aLondon ; Philadelphia : _bKogan Page, _c2009. |
||
300 |
_ax, 374 pages: _billustrations, plans; _c24 cm. |
||
505 |
_t1 Change drivers in the retail value chain _tRetail formats _tCollaboration in the retail value chain _tDemand management _tStore operations _tInformation technology trends in the retail value chain _tLoyalty programmes and shopper information sharing _tThe future; |
||
650 | _aConsumers | ||
650 | _aRetail trade--Management | ||
650 | _aCompetition | ||
650 | _aConsolidation and merger of corporations | ||
700 | _aSivonen, Hanna | ||
942 |
_2ddc _cBOOKS |
||
520 | _aThe internationalization and consolidation of retailing is turning the traditional retail industry on its head. International purchasing, fast and efficient operational models and new technologies constantly challenge retailers. Real price competition is just beginning. The Retail Value Chain analyses the changes in the retail industry and the strategic options now open to companies. The book describes the key concepts of Efficient Consumer Response (ECR) and provides several illustrative cases to demonstrate the results. Including expert opinions, real-life case examples and a global study of. | ||
999 |
_c26033 _d26033 |