000 | 01306cam a2200277 i 4500 | ||
---|---|---|---|
999 |
_c29889 _d29889 |
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003 | CUTN | ||
005 | 20190821105541.0 | ||
008 | 150227s2015 enk b 001 0 eng | ||
020 | _a9781138858022 (hardback) | ||
020 | _a9780765644510 (pbk.) | ||
020 | _z9781315717982 (ebook) | ||
041 | _aEnglish | ||
042 | _apcc | ||
082 | 0 | 0 |
_a658.81 _223 _bING |
100 | 1 | _aIngram, Thomas N. | |
245 | 1 | 0 |
_aSales management : _banalysis and decision making / _cThomas N. Ingram, Raymond W. LaForge, Ramon A. Avila, Charles H. Schwepker, Jr., Michael R. Williams. |
250 | _aNinth edition. | ||
260 |
_aAbingdon, Oxon ; New York, NY : _bRoutledge, _c2015. |
||
300 |
_axxiii, 378 pages ; _c28 cm |
||
505 |
_tPart 1. Describing the Personal Selling Function; _tPart 2. Defining the Strategic Role of the Sales Function; _tPart 3. Developing the Salesforce _tPart 4. Directing the Salesforce _tPart 5. Determining Salesforce Effectiveness and Performance |
||
650 | 0 | _aSales management. | |
942 |
_2ddc _cBOOKS |
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504 | _aIncludes bibliographical references and index. | ||
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |