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020 _a9780521735889 (pbk.) :
020 _a0521735882 (pbk.) :
041 _aEnglish
082 0 4 _a658.408
_222
_bSMI
100 _aSmith, Craig N.
245 0 0 _aGlobal challenges in responsible business /
_cedited by N. Craig Smith ... [et al.].
250 _a1st ed.
260 _aCambridge :
_bCambridge University Press,
_c2010.
300 _axxii, 309 p. :
_bill. ;
_c23 cm.
505 _aPart I. Embedding Corporate Responsibility --
_t 1. A corporate social responsibility - corporate financial performance behavioural model for employees
_t2. The integrative benefits of social alliances: balancing, building, and bridging
_t3. Integrating corporate citizenship: leading from the middle
_t4. CSR in search of a management model: a case of marginalization of a CSR initiative
505 _aPart II. Marketing and Corporate Responsibility --
_t5. Global segments of socially conscious consumers: do they exist?
_t6. Impact of CSR commitments and CSR communication on diverse stakeholders: the case of IKEA
_t7. The relationship between corporate responsibility and brand loyalty in retailing: the mediation role of trust
505 _aPart III. Corporate Responsibility and Developing Countries --
_t8. Stretching corporate social responsibility upstream: improving sustainability in global supply chainsIngenbleek and Aad van Tilburg --
_t9. Breaking new ground: the emerging frontier of CSR in the extractive sector
_t10. Overcoming rural distribution challenges at the bottom of the pyramid
520 _a "Corporate responsibility has gone global. It has secured the attention of business leaders, governments and NGOs to an unprecedented extent. Increasingly, it is argued that business must play a constructive role in addressing massive global challenges. Business is not responsible for causing most of the problems associated with, for example, extreme poverty and hunger, child mortality and HIV/AIDS. However, it is often claimed that business has a responsibility to help ameliorate many of these problems and, indeed, it may be the only institution capable of effectively addressing some of them. Global Challenges in Responsible Business addresses the implications for business of corporate responsibility in the context of globalization and the social and environmental problems we face today. Featuring research from Europe, North America, Asia and Africa, it focuses on three major themes: embedding corporate responsibility, corporate responsibility and marketing, and corporate responsibility in developing countries"--
650 0 _aSocial responsibility of business.
650 0 _aInternational business enterprises
700 1 _aSmith, N. Craig,
942 _2ddc
_cBOOKS
490 1 _aCambridge companions to management
504 _aIncludes bibliographical references and index.
650 0 _xMoral and ethical aspects.
700 1 _d1958-
830 0 _aCambridge companions to management.