000 02697nam a22002895i 4500
001 21397459
003 CUTN
005 20231211145950.0
008 200123s2020 cau 000 0 eng
010 _a 2020931585
020 _a9781526494474
_q(paperback)
020 _a9781526494481
_q(hardback)
040 _aDLC
_beng
_erda
_cDLC
042 _apcc
082 _a338.479
_bCOO
100 1 _aCooper, Chris,
_eauthor.
245 1 0 _aEssentials of tourism /
_cChris Cooper.
250 _aThird edition.
260 _aLondon :
_bSage,
_cc2021.
263 _a2008
300 _apages cm
505 _aPART 1 TOURISM ESSENTIALS: AN INTRODUCTION Chapter 1 Tourism Essentials PART 2 DESTINATION ESSENTIALS Chapter 2 The Destination Chapter 3 The Economic Consequences of Tourism Chapter 4 The Environmental Consequences of Tourism Chapter 5 The Social and Cultural Consequences of Tourism Chapter 6 Sustainable Tourism PART 3 TOURISM SECTOR ESSENTIALS Chapter 7 Visitor Attractions and Events Chapter 8 Hospitality Chapter 9 Intermediaries Chapter 10 Transport Chapter 11 Government and Tourism PART 4 TOURISM DEMAND AND MARKETING ESSENTIALS Chapter 12 Demand Chapter 13 Tourism Marketing PART 5 TOURISM FUTURES: THE ESSENTIALS Chapter 14 Tourism Futures
520 _aWill robots take over as hotel staff? How has the rise of social media impacted upon tourism marketing? Will trust in travel be regained following the pandemic? For answers to these and many other contemporary tourism questions, look no further than this fourth edition of Essentials of Tourism. Maintaining its concise, lively and accessible style for students, key updates to this edition include: New content related to the impact of Covid-19 on tourism, changing government policy, VR tourism and the metaverse, climate change, sustainable tourism and the Sustainable Development Goals (SDGs) A range of new case studies and examples showing how tourism theory can be applied in varied and international contexts A focus on both technology and skills and employability for the tourism sector in every chapter A recommended ‘classic paper’ per chapter marking key milestones in tourism thinking Essentials of Tourism is essential reading for all tourism students looking for the very latest coverage of the field and industry. Chris Cooper is Professor in the School of Events, Tourism and Hospitality Management at Leeds Beckett University, UK. He was awarded the UNWTO Ulysses Medal for his contribution to tourism education and policy.
906 _a0
_bibc
_corignew
_d2
_eepcn
_f20
_gy-gencatlg
942 _2ddc
_cBOOKS
999 _c40880
_d40880