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020			_a9780415538381
041			_aEnglish
082			_a306.44 _bONG
100			_aOng, Walter J.
245			_aOrality and Literacy : _b30th Anniversary Edition /
250			_a3rd ed.
260			_aLondon: _bRoutledge, _c2012.
300			_a234 pages: _bill.;
505			_tCover Page Half Title Page Frontmatter 1 Title Page Copyright Page Table of Contents General Editor’s Preface Before Ongism John Hartley Acknowledgements Introduction 1 The orality of language The Literate Mind and the Oral past Did You Say ‘oral Literature'? 2 The modern discovery of primary oral cultures Early Awareness of Oral Tradition The Homeric Question Milman Parry's Discovery Consequent and Related Work 3 Some psychodynamics of orality Sounded Word as Power and Action You Know What You Can Recall: Mnemonics and Formulas Further Characteristics of Orally Based Thought and Expression (i) Additive Rather than Subordinative (ii) Aggregative Rather than Analytic (iii) Redundant or ‘copious' (iv) Conservative or Traditionalist (v) close to the Human Lifeworld (vi) Agonistically Toned (vii) Empathetic and Participatory Rather than Objectively Distanced (viii) Homeostatic (ix) Situational Rather than Abstract Oral Memorization Verbomotor Lifestyle The Noetic Role of Heroic ‘heavy' Figures and of the Bizarre The Interiority of Sound Orality, Community and the Sacral Words Are Not Signs 4 Writing restructures consciousness The New World of Autonomous Discourse Plato, Writing and Computers Writing Is a Technology What Is ‘writing' or ‘script'? Many Scripts but Only One Alphabet The Onset of Literacy From Memory to Written Records Some Dynamics of Textuality Distance, Precision, Grapholects and Magnavocabularies Interactions: Rhetoric and the Places Interactions: Learned Languages Tenaciousness of Orality 5 Print, space and closure Hearing-dominance Yields to Sight-Dominance Space and Meaning (i) Indexes (ii) Books, Contents and Labels (iii) Meaningful Surface (iv) Typographic Space More Diffuse Effects Print and Closure: Intertextuality Post-typography: Electronics 6 Oral memory, the story line and characterization The Primacy of the Story Line Narrative and Oral Cultures Oral Memory and the Story Line Closure of Plot: Travelogue to Detective Story The ‘round' Character, Writing and Print 7 Some theorems Literary History New Criticism and Formalism Structuralism Textualists and Deconstructionists Speech-act And Reader-Response Theory Social Sciences, Philosophy, Biblical Studies Orality, Writing and Being Human ‘media' versus Human Communication The Inward Turn: Consciousness and the Text Bibliography Index After Ongism John Hartley References for Hartley Chapters Index for Hartley Chapters
520			_aWalter J. Ong’s classic work provides a fascinating insight into the social effects of oral, written, printed and electronic technologies, and their impact on philosophical, theological, scientific and literary thought. This thirtieth anniversary edition – coinciding with Ong’s centenary year – reproduces his best-known and most influential book in full and brings it up to date with two new exploratory essays by cultural writer and critic John Hartley. Hartley provides: A scene-setting chapter that situates Ong’s work within the historical and disciplinary context of post-war Americanism and the rise of communication and media studies; A closing chapter that follows up Ong’s work on orality and literacy in relation to evolving media forms, with a discussion of recent criticisms of Ong’s approach, and an assessment of his concept of the ‘evolution of consciousness’; Extensive references to recent scholarship on orality, literacy and the study of knowledge technologies, tracing changes in how we know what we know. These illuminating essays contextualize Ong within recent intellectual history, and display his work’s continuing force in the ongoing study of the relationship between literature and the media, as well as that of psychology, education and sociological thought.
650			_aCommunication Studies
650			_aLiterary Criticism
700			_aHartley, John.
942			_2ddc _cCC
999			_c43942 _d43942