Communication Theory

Shaikh, Javed.

Communication Theory - New Delhi : Wisdom Press ; 2014. - v, 301 p. 24 cm.

1. Argumentation Theory
2. Cognitive Dissonance Theory
3. Model of Text Comprehension
4.Semiotics
5. Speed Acts
6. Uncertainty Reduction Theory
7. Adaptive Structuration Theory
8. Agenda-setting Theory
9.Cultivation Theory
10. Reception Theory and Hypodermic Needles Models
11. Priming, Farming, and Medium Theory
12. Spiral of silence and two step flow theory
13. Uses and Gratification theory
14. Attraction selection attrition framework Theory of Rasa and Four Theories of the Press


9789383318032

302.205 / SHA

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