Normal view MARC view ISBD view

Aswathappa, K.

International Business K. Aswathappa - 6th Ed. - Chennai : McGraw Hill Education, 2015. - xxxvii, 891 p. ill.; 24 cm.

1. Nature of International Business

2. Multinational Corporations


3. Global Trade and its Theories




4. Foreign Direct Investment




5. Political and Legal Environment




6. Cultural Environment







7. Managing Across Cultures









8. Negotiating Across Cultures










9. Technological Environment












10. Economic Environment












11. International Strategic Management













12. International Organisational Structure















13. International Strategic Alliances
















14. Integration Between Countries



















15. Institutional Support to International Business




















16. World Trade Organisation




















17. International Operations Management





















18. International Marketing























19. International Financial Management

























20. Financing Foreign Trade


























21. International Accounting





























22. International Human Resource Management






























23. Social Responsibility and Ethics in International Business
































24. Future of International Business


































25. E-Business




































ISBN: 9789339222581

Subjects--Topical Terms:
International Business

Dewey Class. No.: 382 / ASW