The global business environment :

Morrison, Janet.

The global business environment : meeting the challenges / Janet Morrison. - 3rd ed. - Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2011. - xxx, 486 p. : ill. (some col.), col. maps ; 25 cm.

Rev. ed. of: The international business environment / Janet Morrison. 2006.

Includes bibliographical references and indexes.

PART I: THE BUSINESS IN THE GLOBAL ENVIRONMENT PART II: ECONOMIES AND MARKETS PART III: SOCIETIES IN THE INTERNATIONAL ENVIRONMENT PART IV: GLOBAL ISSUES AND BUSINESS

"This book offers an accessible and engaging introduction to the business environment, covering the economic, political, social, legal, cultural, technological and financial dimensions to provide a comprehensive overview of the global environment within which businesses operate"--

9780230210257 (pbk.) 0230210252 (pbk.) 9781137582430


International economic relations.
International business enterprises.
International trade.
Globalization
Competition, International.--Economic aspects.

337 / MOR

Powered by Koha