The Oxford handbook of corporate reputation /
Barnett, Michael L.,
The Oxford handbook of corporate reputation / Handbook of corporate reputation Corporate reputation Michael L. Barnett & Timothy G. Pollock. - UK : Oxford University Press, 2014. - 502 pages ; 26 cm. - Oxford handbooks in business and management .
Originally published: 2012. Formerly CIP.
Includes bibliographical references.
1. Charting the landscape of corporate reputation research / Michael L. Barnett and Timothy G. Pollock 2. Show me the money : A multidimensional perspective on reputation as an intangible asset / Violina P. Rindova and Luis L. Martins 3. Keeping score : The challenges of measuring corporate reputation / Grahame R. Dowling and Naomi A. Gardberg 4. What does it mean to be green? The emergence of new criteria for assessing corporate reputation / Mark Thomas Kennedy, Jay Inghwee Chok and Jungfang Liu 5. The building blocks of corporate reputation : Definitions, antecedents, consequences / Charles J. Fombrun
9780198704614 (pbk.) :
Corporate image.
659.2 / BAR
The Oxford handbook of corporate reputation / Handbook of corporate reputation Corporate reputation Michael L. Barnett & Timothy G. Pollock. - UK : Oxford University Press, 2014. - 502 pages ; 26 cm. - Oxford handbooks in business and management .
Originally published: 2012. Formerly CIP.
Includes bibliographical references.
1. Charting the landscape of corporate reputation research / Michael L. Barnett and Timothy G. Pollock 2. Show me the money : A multidimensional perspective on reputation as an intangible asset / Violina P. Rindova and Luis L. Martins 3. Keeping score : The challenges of measuring corporate reputation / Grahame R. Dowling and Naomi A. Gardberg 4. What does it mean to be green? The emergence of new criteria for assessing corporate reputation / Mark Thomas Kennedy, Jay Inghwee Chok and Jungfang Liu 5. The building blocks of corporate reputation : Definitions, antecedents, consequences / Charles J. Fombrun
9780198704614 (pbk.) :
Corporate image.
659.2 / BAR