Strategic management and competitive advantage

Barney, Jay B.,

Strategic management and competitive advantage concepts and cases Jay B. Barney, William S. Hesterly. - Sixth edition. Edition 6, Global edition. - 1 volume (various pagings) : illustrations (colour) ; 26 cm

Includes bibliographical references and index.

PART I: THE TOOLS OF STRATEGIC ANALYSIS

1. What is Strategy and the Strategic Management Process?

2. Evaluating a Firm’s External Environment

3. Evaluating a Firm’s Internal Capabilities



END-OF-PART I: CASES PC 1—1



PART II: BUSINESS-LEVEL STRATEGIES

4. Cost Leadership

5. Product Differentiation

6. Flexibility and Real Options

7. Collusion



END-OF-PART II: CASES PC 2—1



PART III: CORPORATE STRATEGIES

8. Vertical Integration

9. Corporate Diversification

10. Organizing to Implement Corporate Diversification

11. Strategic Alliances

12. Mergers and Acquisitions



END-OF-PART III: PC 3—1

Appendix: Analyzing Cases and Preparing for Class Discussions

Glossary

Company Index

Name Index

Subject Index

Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis.

9781292258041


Strategic planning.
Business planning.
Industrial management.
Competition.

658.401 / BAR

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