Creating Value for Leaders : Balancing the Interests of Customers, Employees, Investors, and the Marketplace /
Mahajan Gautam
Creating Value for Leaders : Balancing the Interests of Customers, Employees, Investors, and the Marketplace / Gautam Mahajan - India : CRC Press , 2023. - 360p. : ill ;
Chapter 1: Value
What is real value?
Creating Value for yourself means Creating Value for others
The Impact of Culture on Creating Value
The Sense of Value
Using Customer’s Bill of Rights to Build a Customer Culture
Value of Belonging: the Orphaned Customer
Why "What’s In It For Me" Can Kill Value Creation
What does being Secure have to do with Creating Value?
Creating value, value co-creation and value destruction
From Value Grabbing to Value Creating: Lesson for Leaders
Is Value Co-Creation Always Necessary
The Value Co-Creation Platform
Wellbeing and Value Creation: Are they two sides of a coin?
Chapter 2: Value Creation Education
Example of Value Creation in Education: At the Michener Center, U of Texas, Austin
Creating Value with Knowledge
Training vs a Learning Mindset in Value Creation
Chapter 3: Customer Value
What is Customer Value and How Can You Create It?
The 8 Principles of Customer Value Creation
Some Misconceptions on Customer Value
The Memory of Your Experience is More Important Than Your Experience
Customer Value and Customer Satisfaction. Two sides of the same coin?
Can Customer Value change Customer Behaviour and vice versa?
Don’t give away too much to the Customer
Steps in Value Creation Implementation: The Customer Department
Customer Value Journey: Making the Journey Easy and Meaningful Creates Value
Customers as Ambassadors
How SME’s benefit by Creating Value for Customers: a case study
Does a Customer Seek Customer Experience?
Customer Centric Circles, the Self-Directed Approach to Service and Mindset Changes
Ease and Simplicity Creates Experience and Value
Chapter 4: Customer Value Starvation
AIR INDIA, WHITHER GOEST THOU AND TATA: How to Create Value
Adding More Value does not Cost Much; Creating Low Value does Cost You
Value Creation Implementation Ideas. Avoid Value Destruction
When Zero Defects are the Norms, Why Not Zero Customer Complaints?
Nuisance Value: Value Creation or Value Destruction?
Value Deprivation
Chapter 5: Employee Value
Employee Value Added is not what companies think!
Value Creation by Employees
8 Tips for Value Creation for HR Professionals: Become Line Managers
Employee Journey
Using Employees to Build Market Place Foresight and Value Creation
Do Specialists create more value than Generalists?
Chapter 6: Businesses and Institutions
Value Creation is Output / Input
Are Companies Loyal?
The real sources of value: Assets and Performance
Value Creation and Destruction in Customer Value Constellations
4 Types of Companies: My Learnings from Value Creation
9 Reasons Why your Company Isn’t Creating Value
Building Silos or Breaking Silos? Internal Customers is a Flawed Concept!
Management by Creating Value
Does Value Creation Need Financial Incentives?
Companies Misunderstand Price
The Case for Value Creation Centres: Value Councils go beyond Pricing Councils and Innovation Councils
Journey of a Customer Value Creation Evangelist: From Companystan to Customerstan
Chapter 7: Profits and Value
How the Pure Profit Motive Destroys Value
The Great Balancing Act: YOU CAN TIP THE BALANCE! Increase Profits
Death of Profit: Customer Power Requires a Mindset Change to Improve Customer Retention and Profits
Value Added Stories to Increase Price
How Economics Creates Value
Chapter 8: Value Destruction
The Ukraine War Showcases Value Destruction and Learning From It
Look at Value Destruction to Create More Value
Co-Destruction
Value Destruction: Non-Value-Added Tasks Destroy Value
Will Value Destruction Ace Value Creation? Big Brother: Google, Apple and Microsoft
Power And Value
Money and Power: Motivators of Conscious or Unconscious Value Destruction
Chapter 9: Leaders, Executives and Value Creation
Value Creation and Leaders
To Create More Value, Leaders Should Not Always Lead
Fear: Value Creator or Value Destroyer for Leaders
Trust Creates Value
Should Creating Value be part of Leadership and Education
Why Leadership-Development Programs fail: A Contrarian View
Why Training Does Not Create Great Leaders?
The Leadership Skill of being able to Unlearn: Create Value through Unlearning
Are You a Value Creator or A Value Taker?
The Chief Creating Value Officer
Value Creation Implementation Ideas. Avoid Value Destruction
Chapter 10: Transformation and Value Creation
Value Creation for Transformational Growth of an Organization
Transforming companies through Value Creation not Value Destruction: The Balancing Act
Chapter 11: Purpose and Value Creation
Our Purpose in Life
The Purpose of a Company defined by the World Economic Forum
Why Purpose Creates Value
What is Value Creation and the new Purpose of a Company?
Chapter 12: Sustainability and Value Creation
Creating Value Through Sustainability
Value Washing
Chapter 13: Disruption and Creating Value
Creating Value in a Disrupted Marketplace
Marketing and Disruption
Creating Value out of Value Destruction by COVID-19
Chapter 14: Marketing and Value Creation
Marketing must Prevent Customer Value Starvation to Increase Profits
Can marketing be a value destroyer?
Pitching your Value Proposition: How to Focus on what Customers Value
De-Commoditizing Commodities: Add Value
Customer and Value Migration
Value of being Anonymous?
Does Planned Obsolescence Destroy Value?
My Terms or Yours: What Creates More Value?
Chapter 15: Value Creation and Technology
Why Creating Value is a skill needed for the future with AI and Technology
Technology as a Potential Value Destroyer
CIO’s Can Be True Value Creators
Chapter 16: Value Creation in Manufacturing
Are you adding Value to your Suppliers and Partners?
The Supplier Strikes Back
Chapter 17: Value and Values
Driving Businesses from Values: Values Create Value (And higher profits)
Value and VBA
Corporate Unconsciousness: a Wakeup Call
Chapter 18: Value Waiting to Happen and Innovation
Value is waiting to Happen
This book makes value creation understood and used by executives and leaders more effectively. The book describes value creation in its various nuances, how it arises, how it is used, and the width and scope of value creation, from how it impacts a company and how that company can become more successful by creating value for customers and other stakeholders. The author also provides tips for CEOs, managers, HR, and other professionals on how to succeed in value creation as a long-term strategy and in day-to-day work. Numerous examples and case studies illustrate the points being made by the author.
9781032603216
Leadership
Corporate governance
Organizational effectiveness
658.4 / GAU
Creating Value for Leaders : Balancing the Interests of Customers, Employees, Investors, and the Marketplace / Gautam Mahajan - India : CRC Press , 2023. - 360p. : ill ;
Chapter 1: Value
What is real value?
Creating Value for yourself means Creating Value for others
The Impact of Culture on Creating Value
The Sense of Value
Using Customer’s Bill of Rights to Build a Customer Culture
Value of Belonging: the Orphaned Customer
Why "What’s In It For Me" Can Kill Value Creation
What does being Secure have to do with Creating Value?
Creating value, value co-creation and value destruction
From Value Grabbing to Value Creating: Lesson for Leaders
Is Value Co-Creation Always Necessary
The Value Co-Creation Platform
Wellbeing and Value Creation: Are they two sides of a coin?
Chapter 2: Value Creation Education
Example of Value Creation in Education: At the Michener Center, U of Texas, Austin
Creating Value with Knowledge
Training vs a Learning Mindset in Value Creation
Chapter 3: Customer Value
What is Customer Value and How Can You Create It?
The 8 Principles of Customer Value Creation
Some Misconceptions on Customer Value
The Memory of Your Experience is More Important Than Your Experience
Customer Value and Customer Satisfaction. Two sides of the same coin?
Can Customer Value change Customer Behaviour and vice versa?
Don’t give away too much to the Customer
Steps in Value Creation Implementation: The Customer Department
Customer Value Journey: Making the Journey Easy and Meaningful Creates Value
Customers as Ambassadors
How SME’s benefit by Creating Value for Customers: a case study
Does a Customer Seek Customer Experience?
Customer Centric Circles, the Self-Directed Approach to Service and Mindset Changes
Ease and Simplicity Creates Experience and Value
Chapter 4: Customer Value Starvation
AIR INDIA, WHITHER GOEST THOU AND TATA: How to Create Value
Adding More Value does not Cost Much; Creating Low Value does Cost You
Value Creation Implementation Ideas. Avoid Value Destruction
When Zero Defects are the Norms, Why Not Zero Customer Complaints?
Nuisance Value: Value Creation or Value Destruction?
Value Deprivation
Chapter 5: Employee Value
Employee Value Added is not what companies think!
Value Creation by Employees
8 Tips for Value Creation for HR Professionals: Become Line Managers
Employee Journey
Using Employees to Build Market Place Foresight and Value Creation
Do Specialists create more value than Generalists?
Chapter 6: Businesses and Institutions
Value Creation is Output / Input
Are Companies Loyal?
The real sources of value: Assets and Performance
Value Creation and Destruction in Customer Value Constellations
4 Types of Companies: My Learnings from Value Creation
9 Reasons Why your Company Isn’t Creating Value
Building Silos or Breaking Silos? Internal Customers is a Flawed Concept!
Management by Creating Value
Does Value Creation Need Financial Incentives?
Companies Misunderstand Price
The Case for Value Creation Centres: Value Councils go beyond Pricing Councils and Innovation Councils
Journey of a Customer Value Creation Evangelist: From Companystan to Customerstan
Chapter 7: Profits and Value
How the Pure Profit Motive Destroys Value
The Great Balancing Act: YOU CAN TIP THE BALANCE! Increase Profits
Death of Profit: Customer Power Requires a Mindset Change to Improve Customer Retention and Profits
Value Added Stories to Increase Price
How Economics Creates Value
Chapter 8: Value Destruction
The Ukraine War Showcases Value Destruction and Learning From It
Look at Value Destruction to Create More Value
Co-Destruction
Value Destruction: Non-Value-Added Tasks Destroy Value
Will Value Destruction Ace Value Creation? Big Brother: Google, Apple and Microsoft
Power And Value
Money and Power: Motivators of Conscious or Unconscious Value Destruction
Chapter 9: Leaders, Executives and Value Creation
Value Creation and Leaders
To Create More Value, Leaders Should Not Always Lead
Fear: Value Creator or Value Destroyer for Leaders
Trust Creates Value
Should Creating Value be part of Leadership and Education
Why Leadership-Development Programs fail: A Contrarian View
Why Training Does Not Create Great Leaders?
The Leadership Skill of being able to Unlearn: Create Value through Unlearning
Are You a Value Creator or A Value Taker?
The Chief Creating Value Officer
Value Creation Implementation Ideas. Avoid Value Destruction
Chapter 10: Transformation and Value Creation
Value Creation for Transformational Growth of an Organization
Transforming companies through Value Creation not Value Destruction: The Balancing Act
Chapter 11: Purpose and Value Creation
Our Purpose in Life
The Purpose of a Company defined by the World Economic Forum
Why Purpose Creates Value
What is Value Creation and the new Purpose of a Company?
Chapter 12: Sustainability and Value Creation
Creating Value Through Sustainability
Value Washing
Chapter 13: Disruption and Creating Value
Creating Value in a Disrupted Marketplace
Marketing and Disruption
Creating Value out of Value Destruction by COVID-19
Chapter 14: Marketing and Value Creation
Marketing must Prevent Customer Value Starvation to Increase Profits
Can marketing be a value destroyer?
Pitching your Value Proposition: How to Focus on what Customers Value
De-Commoditizing Commodities: Add Value
Customer and Value Migration
Value of being Anonymous?
Does Planned Obsolescence Destroy Value?
My Terms or Yours: What Creates More Value?
Chapter 15: Value Creation and Technology
Why Creating Value is a skill needed for the future with AI and Technology
Technology as a Potential Value Destroyer
CIO’s Can Be True Value Creators
Chapter 16: Value Creation in Manufacturing
Are you adding Value to your Suppliers and Partners?
The Supplier Strikes Back
Chapter 17: Value and Values
Driving Businesses from Values: Values Create Value (And higher profits)
Value and VBA
Corporate Unconsciousness: a Wakeup Call
Chapter 18: Value Waiting to Happen and Innovation
Value is waiting to Happen
This book makes value creation understood and used by executives and leaders more effectively. The book describes value creation in its various nuances, how it arises, how it is used, and the width and scope of value creation, from how it impacts a company and how that company can become more successful by creating value for customers and other stakeholders. The author also provides tips for CEOs, managers, HR, and other professionals on how to succeed in value creation as a long-term strategy and in day-to-day work. Numerous examples and case studies illustrate the points being made by the author.
9781032603216
Leadership
Corporate governance
Organizational effectiveness
658.4 / GAU