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Information marketing strategies of academic libraries in digital era : a comparative study /

Waral, Nancy L

Information marketing strategies of academic libraries in digital era : a comparative study / - 1st ed. - Jaipur : Book Enclave, 2024. - vi, 203p.; hb

ISBN: 9788119684465

Subjects--Topical Terms:
Academic libraries—Marketing
Information services—Marketing
Library public relations

Dewey Class. No.: 025.04 / WAR

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