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Marketing research for the tourism, hospitality and events industries /

Kolb, Bonita

Marketing research for the tourism, hospitality and events industries / Bonita Kolb - 2nd ed. - New Delhi : Routledge, 2025. - x, 190 p.; pbk

ISBN: 9781032940380

Subjects--Topical Terms:
Hospitality management
Tourism marketing
Marketing research

Dewey Class. No.: 338.4791 / KOL

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