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Social media analytics : techniques and insights for extracting business value out of social media /

Ganis, Matthew

Social media analytics : techniques and insights for extracting business value out of social media / Matthew Ganis - India : Pearson, 2017. - xxxi, 268 p.; pbk

ISBN: 9789332578463

Subjects--Topical Terms:
Communication media
Social media
Social interaction

Dewey Class. No.: 302.231 / GAN

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