The McDonaldization of society 5 /
Ritzer, George.
The McDonaldization of society 5 / McDonaldization of society five. George Ritzer. - Los Angles, Calif. : Pine Forge Press, c2008. - xix, 300 p. : ill. ; 24 cm.
Rev. ed. of: The McDonaldization of society. Rev. new century ed. c2004.
Includes bibliographical references and index.
An introduction to McDonaldization -- The past, present, and future of McDonaldization : from the iron cage to the fast-food factory and beyond -- Efficiency : drive-throughs and finger foods -- Calculability : Big Macs and little chips -- Predictability : it never rains on those little houses on the hillside -- Control : human and nonhuman robots -- The irrationality of rationality : traffic jams on those "happy trails" -- Globalization and McDonaldization : does it all amount to nothing? -- Dealing with McDonaldization : a practical guide -- The Starbuckization of society?
9781412954303 (pbk. : alk. paper) 1412954304 (pbk. : alk. paper) 9781412954297 (cloth : alk. paper)
2007020586
Social structure--United States.
Management--Social aspects--United States.
Fast food restaurants--Social aspects--United States.
Rationalization (Psychology)
United States--Social conditions--1980-
HM706 / .R58 2008
The McDonaldization of society 5 / McDonaldization of society five. George Ritzer. - Los Angles, Calif. : Pine Forge Press, c2008. - xix, 300 p. : ill. ; 24 cm.
Rev. ed. of: The McDonaldization of society. Rev. new century ed. c2004.
Includes bibliographical references and index.
An introduction to McDonaldization -- The past, present, and future of McDonaldization : from the iron cage to the fast-food factory and beyond -- Efficiency : drive-throughs and finger foods -- Calculability : Big Macs and little chips -- Predictability : it never rains on those little houses on the hillside -- Control : human and nonhuman robots -- The irrationality of rationality : traffic jams on those "happy trails" -- Globalization and McDonaldization : does it all amount to nothing? -- Dealing with McDonaldization : a practical guide -- The Starbuckization of society?
9781412954303 (pbk. : alk. paper) 1412954304 (pbk. : alk. paper) 9781412954297 (cloth : alk. paper)
2007020586
Social structure--United States.
Management--Social aspects--United States.
Fast food restaurants--Social aspects--United States.
Rationalization (Psychology)
United States--Social conditions--1980-
HM706 / .R58 2008