Brand personality and brand image (Record no. 37987)

MARC details
000 -LEADER
fixed length control field 00534nam a22001817a 4500
003 - CONTROL NUMBER IDENTIFIER
control field CUTN
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220221101759.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220221b ||||| |||| 00| 0 eng d
041 ## - LANGUAGE CODE
Language English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 650
Item number SHA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Shams, Mukhtar
245 ## - TITLE STATEMENT
Title Brand personality and brand image
Remainder of title The determinants to manipulate consumer purchasing behavior for cars' brand
250 ## - EDITION STATEMENT
Edition statement Thiruvarur
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Central University of Tamil Nadu
Name of publisher, distributor, etc October, 2021
300 ## - PHYSICAL DESCRIPTION
Extent 160p.
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Department Name Preeti, R Gotmare
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Thesis/Dissertation & Project
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Location Shelving location Date of Cataloging Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Public note
    Dewey Decimal Classification   Not For Loan Reference CUTN Central Library CUTN Central Library Thesis, Dissertation & Project 21/02/2022   650 SHA M027 21/02/2022 21/02/2022 Thesis/Dissertation & Project Dissertation-Managemant