MARC details
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02311nam a22002417a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
CUTN |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20230731153327.0 |
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230731b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781032295671 |
| 041 ## - LANGUAGE CODE |
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| Language |
English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Edition number |
23 |
| Classification number |
004.678 |
| Item number |
COH |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Cohen, James |
| 245 ## - TITLE STATEMENT |
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| Title |
Producing new and digital media : |
| Remainder of title |
Your guide to savvy use of the Web / |
| Statement of responsibility, etc |
James Cohen & Thomas Kenny |
| 250 ## - EDITION STATEMENT |
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| Edition statement |
2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
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| Place of publication, distribution, etc |
New York : |
| Name of publisher, distributor, etc |
Routledge, Taylor & London Group, |
| Date of publication, distribution, etc |
r 2022. |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
278 p.: |
| Other physical details |
ill.; |
| Dimensions |
23.5 cm. |
| 505 ## - FORMATTED CONTENTS NOTE |
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| Contents |
Chapter 1: What is new and digital media?<br/>Chapter 2: Online Communities<br/>Chapter 3: Web Literacy<br/>Chapter 4: Memes and Virality<br/> |
| Title |
Chapter 5: From Viral Videos to YouTubers: Web Video’s Historical Impact<br/>Chapter 6: Over the Top Television and Storytelling in a Streaming World <br/> |
| -- |
Chapter 7 Personal Branding<br/>Chapter 8: Conclusion |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc |
Producing New and Digital Media is your essential guide to understanding new media, taking a deep dive into such topics as the cultural and social impacts of the web, the importance of digital literacy, and creating in an online environment. This cutting-edge text provides an introductory, hands-on approach to creating user-generated content, coding, cultivating an online brand, and storytelling in new and digital media. In showing you how to navigate the world of digital media and complete digital tasks, this book not only teaches you how to use the web, but also helps you understand why you use it. Key features for the 2nd edition include: Coverage of up-to-date forms of communication on the web: memes, viral videos, social media, and more pervasive types of online languages. New chapters on YouTube influencers and on-demand subscription television. Each chapter has media literacy sidebars, sample assignments, and activities. Updates to the companion website additional materials for students and instructors Thoughtful, entertaining and enlightening, this is the fundamental textbook for students of new and digital media, digital culture and media literacy, as well as a useful resource for anyone wanting to understand and develop their presence in our digital world |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Digital media |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Digital media Popular works |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Kenny, Thomas |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
General Books |
