MARC details
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| 001 - ACCESSION NUMBER |
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2626 |
| 003 - CONTROL NUMBER IDENTIFIER |
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CUTN |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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20130621164228.0 |
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s2010 maua sb 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9780240812359 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
0240812352 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
OPELS |
| Language of cataloging |
eng |
| Transcribing agency |
OPELS |
| 050 14 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
P96.A86 |
| Item number |
F75 2010 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
P96.A86 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
Fri 2010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Friedmann, Anthony. |
| Locally assigned cutter number (author) |
FRI |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Writing for visual media |
| Medium |
[electronic resource] / |
| Statement of responsibility, etc |
Anthony Friedmann. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Burlington, MA : |
| Name of publisher, distributor, etc |
Focal Press, |
| Date of publication, distribution, etc |
c2010. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxvii, 399 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
DEFINING THE PROBLEM; Describing One Medium Through Another; Describing Sight and Sound; The Stages of Script Development; A Seven-Step Method for Developing a Creative Concept; SOLVING COMMUNICATION PROBLEMS WITH VISUAL MEDIA; Ads and PSAs: Copywriting for Visual Media; Corporate Communications; Training, Instruction, and Education; Documentary and Nonfiction Narratives; ENTERTAINING WITH VISUAL MEDIA; Dramatic Structure and Form; Techniques for Long-Form Scripts; Writing Techniques for Adaptation; Television Series, Sitcoms, and Soaps; WRITING FOR NONLINEAR AND INTERACTIVE MEDIA; Writing and Interactive Design; Writing for Interactive Communications; Writing for Interactive Entertainment; ANTICIPATING PROFESSIONAL ISSUES; You Can Get Paid to Do This; Appendix: Script Formats. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Describing one medium through another -- A seven-step method for developing a creative concept -- The stages of script development -- Describing sight and sound -- Ads and PSAs: copywriting for visual media -- Corporate communications: selling, telling, training, and promoting -- Documentary and nonfiction narrative -- Dramatic structure and form -- Writing techniques for long-form scripts -- Television series, sitcoms, and soaps -- Writing and interactive design -- Writing for interactive communications -- Writing for interactive entertainment -- Writing for mobile media -- You can get paid to do this. |
| 506 ## - RESTRICTIONS ON ACCESS NOTE |
|---|
| Terms governing access |
Online version restricted to NUS staff and students only through NUSNET. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
Writing for Visual Media looks at the fundamental problems a writer faces in learning to create content for media that is to be seen rather than read. It takes you from basic concepts to practice through a seven-step method that helps you identify a communications problem, think it through, and find a resolution before beginning to write. Through successive exercises, Writing for Visual Media helps you acquire the basic skills and confidence you need to write effective films, corporate and training videos, documentaries, web sites, PSAs, TV shows, nonlinear media, and other types of visual narratives. You'll explore your visual imagination and try out your powers of invention. The companion web site enriches the content of the printed book with video, audio, and sample scripts. It includes scripts and the video produced from them; visual demonstrations of concepts; and an interactive, illustrated glossary of terms and concepts. Please visit http://booksite.focalpress.com/Friedmann, and follow the registration instructions on the site. * There are no boring subjects, only boring writers. This book shows you how to connect with your audience, no matter what the subject. * Learn to think and write visually for films, PSAs, instructional media, training videos, and many other genres. * Robust companion web site features many scripts; storyboards; video clips of scenes produced from the script examples; and an interactive glossary of camera shots, movements, and transitions. Please visit http://booksite.focalpress.com/Friedmann, and follow the instructions for registration on the web site. |
| 538 ## - SYSTEM DETAILS NOTE |
|---|
| System details note |
Mode of access: World Wide Web. |
| 538 ## - SYSTEM DETAILS NOTE |
|---|
| System details note |
System requirements: Internet connectivity; World Wide Web browser. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Mass media |
| General subdivision |
Authorship. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Visual communication. |
| 655 #7 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
Electronic books. |
| Source of term |
local. |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
ScienceDirect (Online service) |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="http://libproxy1.nus.edu.sg/login?url=http://www.sciencedirect.com/science/book/9780240812359">http://libproxy1.nus.edu.sg/login?url=http://www.sciencedirect.com/science/book/9780240812359</a> |
| Public note |
View the electronic version (full-text) via ScienceDirect |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
General Books |
