Global challenges in responsible business / edited by N. Craig Smith ... [et al.].
Material type: TextLanguage: English Series: Cambridge companions to managementPublication details: Cambridge : Cambridge University Press, 2010.Edition: 1st edDescription: xxii, 309 p. : ill. ; 23 cmISBN:- 9780521735889 (pbk.) :
- 0521735882 (pbk.) :
- 658.408 22 SMI
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
General Books | CUTN Central Library Medicine, Technology & Management | Non-fiction | 658.408 SMI (Browse shelf(Opens below)) | Available | 40859 |
Part I. Embedding Corporate Responsibility --
1. A corporate social responsibility - corporate financial performance behavioural model for employees 2. The integrative benefits of social alliances: balancing, building, and bridging 3. Integrating corporate citizenship: leading from the middle
4. CSR in search of a management model: a case of marginalization of a CSR initiative
Part II. Marketing and Corporate Responsibility --
5. Global segments of socially conscious consumers: do they exist? 6. Impact of CSR commitments and CSR communication on diverse stakeholders: the case of IKEA
7. The relationship between corporate responsibility and brand loyalty in retailing: the mediation role of trust
Part III. Corporate Responsibility and Developing Countries --
8. Stretching corporate social responsibility upstream: improving sustainability in global supply chainsIngenbleek and Aad van Tilburg --
9. Breaking new ground: the emerging frontier of CSR in the extractive sector 10. Overcoming rural distribution challenges at the bottom of the pyramid
"Corporate responsibility has gone global. It has secured the attention of business leaders, governments and NGOs to an unprecedented extent. Increasingly, it is argued that business must play a constructive role in addressing massive global challenges. Business is not responsible for causing most of the problems associated with, for example, extreme poverty and hunger, child mortality and HIV/AIDS. However, it is often claimed that business has a responsibility to help ameliorate many of these problems and, indeed, it may be the only institution capable of effectively addressing some of them. Global Challenges in Responsible Business addresses the implications for business of corporate responsibility in the context of globalization and the social and environmental problems we face today. Featuring research from Europe, North America, Asia and Africa, it focuses on three major themes: embedding corporate responsibility, corporate responsibility and marketing, and corporate responsibility in developing countries"--
Includes bibliographical references and index.
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