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Adland

Tungate, Mark, 1967-

Adland a global history of advertising / Ad land Mark Tungate. - London ; Philadelphia : Kogan Page, 2007. - 1 online resource (x, 278 p. : ill. (some col.))

Title from e-book title screen (viewed October 15, 2007).

Includes bibliographical references (p. [269]-271) and index.

ISBN: 9780749452582 9786610915996

Subjects--Topical Terms:
Advertising
New Frontiers
The agency of the future
Latin Spirit
European Icons
The Brit Pack
Japanese giants--History.

Dewey Class. No.: 659.109 / TUN

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