Microeconomics for MBAs : (Record no. 29499)
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000 -LEADER | |
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fixed length control field | 01462cam a2200301 a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | CUTN |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20190816103954.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 101214s2010 enkad b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781107686441 |
041 ## - LANGUAGE CODE | |
Language | English |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 338.502 |
Edition number | 22 |
Item number | MCK |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | McKenzie, Richard B, |
245 10 - TITLE STATEMENT | |
Title | Microeconomics for MBAs : |
Remainder of title | the economic way of thinking for managers / |
Statement of responsibility, etc | Richard B. McKenzie & Dwight R. Lee. |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Cambridge ; |
Name of publisher, distributor, etc | Cambridge University Press, |
Date of publication, distribution, etc | 2010. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxix, 536 p. : |
Other physical details | ill., charts ; |
Dimensions | 26 cm. |
500 ## - GENERAL NOTE | |
General note | Previous ed.: 2006. |
505 ## - FORMATTED CONTENTS NOTE | |
Title | Bk. 1. The market economy, overview and application.<br/> |
-- | Bk. 2. Demand and production theory.<br/> |
-- | Bk. 3. Competitive and monopoly market structures. |
520 ## - SUMMARY, ETC. | |
Summary, etc | Develops the economic way of thinking through problems that MBA students will find relevant to their career goals. Math is kept simple and the theory is illustrated with real-life scenarios. Video tutorials, a 1200 MCQ testbank and workbook complete the package. The structure of the new edition allows flexible teaching. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Microeconomics. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Managerial economics. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Lee, Dwight R. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | General Books |
246 30 - VARYING FORM OF TITLE | |
Title proper/short title | Economic way of thinking for managers |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references (p. [492]-512) and index. |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
a | 7 |
b | cbc |
c | copycat |
d | 2 |
e | ncip |
f | 20 |
g | y-gencatlg |
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