Research methods : (Record no. 44543)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01755nam a22002417a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | CUTN |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250602112957.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250602b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789353500412 |
| 041 ## - LANGUAGE CODE | |
| Language | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | CHA |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Stangor Charles |
| 245 ## - TITLE STATEMENT | |
| Title | Research methods : |
| Remainder of title | for the behavioral sciences / |
| Statement of responsibility, etc | Charles Stangor |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | India : |
| Name of publisher, distributor, etc | Cengage , |
| Date of publication, distribution, etc | 2015. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 452p. : |
| Other physical details | ill ; |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Contents | Introduction to Research<br/>Developing the Research Hypothesis<br/>Ethics in Research<br/>Measures<br/>Reliability and Validity<br/>Surveys and Sampling<br/>Naturalistic Methods<br/>Hypothesis Testing and Inferential Statistics<br/>Correlational research designs <br/>Experimental research: One-way designs<br/>Experimental research: Factorial designs<br/>Experimental control and Internal validity<br/>External Validity<br/>Quasi-Experimental research designs |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | This textbook is designed for students and professionals in the behavioral sciences (such as psychology, sociology, etc.) who need to understand and apply research methods. It provides comprehensive coverage of various research methodologies, including:<br/><br/>Experimental methods: Designs where variables are manipulated to determine cause-and-effect relationships.<br/>Non-experimental methods: Approaches like descriptive research, correlational studies, surveys, and naturalistic observation, which aim to describe and explore relationships without direct manipulation of variables.<br/>Quasi-experimental research designs: Studies that resemble experimental designs but lack random assignment. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing—Research—Methodology |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Statistical methods in marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | General Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Location | Shelving location | Date of Cataloging | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Non-fiction | CUTN Central Library | CUTN Central Library | Medicine, Technology & Management | 02/06/2025 | 1 | 658.83 CHA | 52086 | 13/05/2026 | 15/04/2026 | 02/06/2025 | General Books |
