International Journal of Applied Marketing and Management
Material type:
Continuing resourcePublication details: New Delhi: Publishing India Group, 2018.ISSN: - 24550132
- J-MAR
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Journals
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CUTN Central Library Journal & Magazine | Journal & Magazine | J-MAR (Browse shelf(Opens below)) | Not For Loan |
The Journal of Applied Marketing and Management is a peer reviewed journal that publishes empirical and conceptual articles of interest to research scholars, management researchers and practicing executives. The journal seeks to provide a forum that advances application of marketing concepts and theories to business issues. The journal invites submission of manuscripts from all aspects of marketing areas such as marketing strategy, consumer behavior, product development, distribution, services, marketing communications, industrial marketing, international marketing and pricing. The journal welcomes high quality original research papers, state-of-the-art reviews, and high quality technical notes for publications. Interdisciplinary articles are also encouraged. These may include topics that relate to the integration of marketing functions with other functional areas to solve business problems
This is a serial
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Subscription from: 01/01/2018 to: now (current)
The 12 latest issues for this subscription:
| Issue # | Publication date | Received date | Status | Note |
|---|---|---|---|---|
| Vol 7, No 2 | 01/07/2022 | 20/03/2023 | Arrived | 2022 |
| Vol 7, No 1 | 01/01/2022 | 20/03/2023 | Arrived | 2022 |
| Vol 6, No 2 | 01/07/2021 | 10/03/2022 | Arrived | 2021 |
| Vol 6, No 1 | 01/01/2021 | 08/10/2021 | Arrived | January 2021 |
| Vol 4, No 2 | 01/07/2019 | 05/10/2020 | Arrived | 2019 |
| Vol 4, No 1 | 01/01/2019 | 21/01/2020 | Arrived | 2019 |
| Vol 3, No 2 | 01/07/2018 | 14/11/2019 | Arrived | 2018 |
| Vol 3, No 1 | 01/01/2018 | 04/09/2018 | Arrived | January 20118 |
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