Corporate entrepreneurship : innovation and strategy in large organizations / Paul Burns.

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Material type: Text

TextLanguage: English Publication details: Houndmills, Basingstoke ; New York, NY : Palgrave Macmillan, 2013.Edition: 3rd edDescription: xxv, 499 p. : ill. ; 25 cmISBN:

9780230304031 (pbk.)
9781137483669

Subject(s):

DDC classification:

658.421 23 BUR

Contents:

Part 1: Entrepreneurship -- The entrepreneurial revolution -- Entrepreneurial DNA -- Part 2: Organizational architecture -- Entrepreneurial architecture -- Becoming an entrepreneurial leader -- Constructing the entrepreneurial culture -- Building the organization structure -- Part 3: Management -- Managing the entrepreneurial organization -- Encouraging intrapreneurship and corporate venturing -- Part 4: Strategy -- Developing strategy -- Creating competitive advantage in mature markets -- Building value through acquisitions and diversification -- Part 5: Creativity and innovation -- Exploiting innovation -- Generating creative ideas -- The architecture of corporate entrepreneurship.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
General Books	CUTN Central Library Medicine, Technology & Management	Non-fiction	658.421 BUR (Browse shelf(Opens below))	Available		36983

Previous ed.: 2008.

Part 1: Entrepreneurship --
The entrepreneurial revolution --
Entrepreneurial DNA --
Part 2: Organizational architecture --
Entrepreneurial architecture --
Becoming an entrepreneurial leader --
Constructing the entrepreneurial culture --
Building the organization structure --
Part 3: Management --
Managing the entrepreneurial organization --
Encouraging intrapreneurship and corporate venturing --
Part 4: Strategy --
Developing strategy --
Creating competitive advantage in mature markets --
Building value through acquisitions and diversification --
Part 5: Creativity and innovation --
Exploiting innovation --
Generating creative ideas --
The architecture of corporate entrepreneurship.

Includes bibliographical references (p. 485-488) and indexes.

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