Producing new and digital media : Your guide to savvy use of the Web / James Cohen & Thomas Kenny

By:

Cohen, James

Contributor(s):

Kenny, Thomas

Material type: Text

TextLanguage: English Publication details: New York : Routledge, Taylor & London Group, r 2022.Edition: 2nd edDescription: 278 p.: ill.; 23.5 cmISBN:

9781032295671

Subject(s):

DDC classification:

23 004.678 COH

Contents:

Chapter 1: What is new and digital media? Chapter 2: Online Communities Chapter 3: Web Literacy Chapter 4: Memes and Virality Chapter 5: From Viral Videos to YouTubers: Web Video’s Historical Impact Chapter 6: Over the Top Television and Storytelling in a Streaming World Chapter 7 Personal Branding Chapter 8: Conclusion

Summary: Producing New and Digital Media is your essential guide to understanding new media, taking a deep dive into such topics as the cultural and social impacts of the web, the importance of digital literacy, and creating in an online environment. This cutting-edge text provides an introductory, hands-on approach to creating user-generated content, coding, cultivating an online brand, and storytelling in new and digital media. In showing you how to navigate the world of digital media and complete digital tasks, this book not only teaches you how to use the web, but also helps you understand why you use it. Key features for the 2nd edition include: Coverage of up-to-date forms of communication on the web: memes, viral videos, social media, and more pervasive types of online languages. New chapters on YouTube influencers and on-demand subscription television. Each chapter has media literacy sidebars, sample assignments, and activities. Updates to the companion website additional materials for students and instructors Thoughtful, entertaining and enlightening, this is the fundamental textbook for students of new and digital media, digital culture and media literacy, as well as a useful resource for anyone wanting to understand and develop their presence in our digital world

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
General Books	CUTN Central Library Philosophy & psychology	Non-fiction	004.678 COH (Browse shelf(Opens below))	Available		47215

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Previous	003.54 WES Introducing communication theory :	004.019 NOR Cyberpsychology :	004.22 ARR Computer architecture :	004.678 COH Producing new and digital media : Your guide to savvy use of the Web /	005.133 KAN Problem Solving and Python Programming /	005.262 ILY Programming in Python /	005.54 CAR Microsoft Office 365 Excel 2019 : Comprehensive /	Next

Chapter 1: What is new and digital media?
Chapter 2: Online Communities
Chapter 3: Web Literacy
Chapter 4: Memes and Virality
Chapter 5: From Viral Videos to YouTubers: Web Video’s Historical Impact
Chapter 6: Over the Top Television and Storytelling in a Streaming World
Chapter 7 Personal Branding
Chapter 8: Conclusion

Producing New and Digital Media is your essential guide to understanding new media, taking a deep dive into such topics as the cultural and social impacts of the web, the importance of digital literacy, and creating in an online environment. This cutting-edge text provides an introductory, hands-on approach to creating user-generated content, coding, cultivating an online brand, and storytelling in new and digital media. In showing you how to navigate the world of digital media and complete digital tasks, this book not only teaches you how to use the web, but also helps you understand why you use it. Key features for the 2nd edition include: Coverage of up-to-date forms of communication on the web: memes, viral videos, social media, and more pervasive types of online languages. New chapters on YouTube influencers and on-demand subscription television. Each chapter has media literacy sidebars, sample assignments, and activities. Updates to the companion website additional materials for students and instructors Thoughtful, entertaining and enlightening, this is the fundamental textbook for students of new and digital media, digital culture and media literacy, as well as a useful resource for anyone wanting to understand and develop their presence in our digital world

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