Mass communications research methods : a step-by-step approach / H.J. Hsia.
Material type:
TextLanguage: English Series: ; 7 | Routledge library editions. Communication studies ; Volume 7.Publication details: Oxon : Routledge, 1988.Description: xiii, 629 pages ; illISBN: - 9781315667126
- 9781317357155
- 9781317357162
- 302.207 HSI
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CUTN Central Library Social Sciences | Non-fiction | 302.207 HSI (Browse shelf(Opens below)) | Available | 58694 |
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First published in 1988 by Lawrence Erlbaum Associates.
Includes bibliographical references (pages 585-613) and indexes.
pt. 1. Communication research and research organization -- pt. 2. Survey research -- pt. 3. Experimental research -- pt. 4. Historical, qualitative, and secondary research -- pt. 5. The taming of statistics -- pt. 6. Data processing and the computer -- pt. 7. Writing and disseminating.
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