Strategic management : Formulation, implementation, and control

By:

Pearce, John A

Contributor(s):

Robinson, Richard B

Material type:

TextLanguage: English Publication details: Boston : McGraw-Hill, 2005Edition: 9thDescription: xxix, 935 p.: ill. some Color 27 cmISBN:

9780072980073

Subject(s):

Strategic planning

DDC classification:

658.401 PEA

Contents:

Ch. 1. Strategic management -- Ch. 2. Defining the company's mission and social responsibility -- App. BB&T vision, mission, and purpose -- Ch. 3. The external environment -- App. Sources for environmental forecasting -- Ch. 4. The global environment : strategic considerations for multinational firms -- App. Components of the multinational environment -- Ch. 5. Internal analysis -- App. Using financial analysis -- Ch. 6. Formulating long-term objectives and grand strategies -- Ch. 7. Strategic analysis and choice in single- or dominant-product businesses : building sustainable competitive advantages -- Ch. 8. Strategic analysis and choice in the multibusiness company : rationalizing diversification and building shareholder value -- Ch. 9. Implementing strategy through short-term objectives, functional tactics, reward system, and employee empowerment -- App. Functional tactics -- Ch. 10. Implementing strategy : structure, leadership, and culture --

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Text Books	CUTN Central Library Medicine, Technology & Management		Non-fiction		658.401 PEA (Browse shelf(Opens below))					Available			37628

Ch. 1. Strategic management --
Ch. 2. Defining the company's mission and social responsibility --
App. BB&T vision, mission, and purpose --
Ch. 3. The external environment --
App. Sources for environmental forecasting --
Ch. 4. The global environment : strategic considerations for multinational firms --
App. Components of the multinational environment --
Ch. 5. Internal analysis --
App. Using financial analysis --
Ch. 6. Formulating long-term objectives and grand strategies --
Ch. 7. Strategic analysis and choice in single- or dominant-product businesses : building sustainable competitive advantages --
Ch. 8. Strategic analysis and choice in the multibusiness company : rationalizing diversification and building shareholder value --
Ch. 9. Implementing strategy through short-term objectives, functional tactics, reward system, and employee empowerment --
App. Functional tactics --
Ch. 10. Implementing strategy : structure, leadership, and culture --

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