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Creating the strategy : winning and keeping customers in B2B markets / Rennie Gould.
Material type:
TextLanguage: English Publication details: London ; Philadelphia : Kogan Page, c2012.Description: x, 238 p. : ill. ; 24 cmISBN: - 9780749463717
- 9780749463724
- 9780749466145 (pbk.)
- 658.802 23 GOU
Contents:
Part.1 Sales and Customer Strategy Part.2 Creating Strategy Part.3 Managing Strategy Part.4 Implementing Strategy
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
General Books
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CUTN Central Library Medicine, Technology & Management | Non-fiction | 658.802 GOU (Browse shelf(Opens below)) | Available | 33519 | |
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General Books
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CUTN Central Library Medicine, Technology & Management | Non-fiction | 658.802 GOU (Browse shelf(Opens below)) | Available | 33520 | |
|
General Books
|
CUTN Central Library Medicine, Technology & Management | Non-fiction | 658.802 GOU (Browse shelf(Opens below)) | Available | 33521 |
Browsing CUTN Central Library shelves, Shelving location: Medicine, Technology & Management, Collection: Non-fiction Close shelf browser (Hides shelf browser)
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| 658.802 COP Marketing communications management : | 658.802 GOU Creating the strategy : | 658.802 GOU Creating the strategy : | 658.802 GOU Creating the strategy : | 658.802 SMI Marketing communications : | 658.802 SMI Marketing communications : | 658.802 SMI Marketing communications : |
Includes index.
Part.1 Sales and Customer Strategy Part.2 Creating Strategy Part.3 Managing Strategy Part.4 Implementing Strategy
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