Corporate entrepreneurship : innovation and strategy in large organizations / Paul Burns.

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TextLanguage: English Publication details: Houndmills, Basingstoke ; New York, NY : Palgrave Macmillan, 2013.Edition: 3rd edDescription: xxv, 499 p. : ill. ; 25 cmISBN:

9780230304031 (pbk.)
9781137483669

Subject(s):

DDC classification:

658.421 23 BUR

Contents:

Part 1: Entrepreneurship -- The entrepreneurial revolution -- Entrepreneurial DNA -- Part 2: Organizational architecture -- Entrepreneurial architecture -- Becoming an entrepreneurial leader -- Constructing the entrepreneurial culture -- Building the organization structure -- Part 3: Management -- Managing the entrepreneurial organization -- Encouraging intrapreneurship and corporate venturing -- Part 4: Strategy -- Developing strategy -- Creating competitive advantage in mature markets -- Building value through acquisitions and diversification -- Part 5: Creativity and innovation -- Exploiting innovation -- Generating creative ideas -- The architecture of corporate entrepreneurship.

List(s) this item appears in: Weekly Addition

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Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	General Books	CUTN Central Library Medicine, Technology & Management		Non-fiction		658.421 BUR (Browse shelf(Opens below))					Available			36983

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Previous ed.: 2008.

Part 1: Entrepreneurship --
The entrepreneurial revolution --
Entrepreneurial DNA --
Part 2: Organizational architecture --
Entrepreneurial architecture --
Becoming an entrepreneurial leader --
Constructing the entrepreneurial culture --
Building the organization structure --
Part 3: Management --
Managing the entrepreneurial organization --
Encouraging intrapreneurship and corporate venturing --
Part 4: Strategy --
Developing strategy --
Creating competitive advantage in mature markets --
Building value through acquisitions and diversification --
Part 5: Creativity and innovation --
Exploiting innovation --
Generating creative ideas --
The architecture of corporate entrepreneurship.

Includes bibliographical references (p. 485-488) and indexes.

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