Strategic management and competitive advantage concepts and cases Jay B. Barney, William S. Hesterly.
Material type: TextLanguage: English Edition: Sixth edition; Edition 6, Global editionDescription: 1 volume (various pagings) : illustrations (colour) ; 26 cmISBN:- 9781292258041
- 658.401 23 BAR
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
General Books | CUTN Central Library Medicine, Technology & Management | Non-fiction | 658.401 BAR (Browse shelf(Opens below)) | Available | 43333 |
PART I: THE TOOLS OF STRATEGIC ANALYSIS
1. What is Strategy and the Strategic Management Process?
2. Evaluating a Firm’s External Environment
3. Evaluating a Firm’s Internal Capabilities
END-OF-PART I: CASES PC 1—1
PART II: BUSINESS-LEVEL STRATEGIES
4. Cost Leadership
5. Product Differentiation
6. Flexibility and Real Options
7. Collusion
END-OF-PART II: CASES PC 2—1
PART III: CORPORATE STRATEGIES
8. Vertical Integration
9. Corporate Diversification
10. Organizing to Implement Corporate Diversification
11. Strategic Alliances
12. Mergers and Acquisitions
END-OF-PART III: PC 3—1
Appendix: Analyzing Cases and Preparing for Class Discussions
Glossary
Company Index
Name Index
Subject Index
Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis.
Includes bibliographical references and index.
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