Building the value machine : transforming your business through collaborative customer partnerships / Peter Cheverton.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 9780749460891
- 9780749454852
- 0749454857
- 658.4 22 CHE
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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CUTN Central Library Medicine, Technology & Management | Non-fiction | 658.4 CHE (Browse shelf(Opens below)) | Available | 33632 | |
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CUTN Central Library Medicine, Technology & Management | Non-fiction | 658.4 CHE (Browse shelf(Opens below)) | Available | 33633 | |
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CUTN Central Library Medicine, Technology & Management | Non-fiction | 658.4 CHE (Browse shelf(Opens below)) | Available | 33634 |
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The value machine -- Leadership : the pivotal activity -- Fuelling the value machine -- Market segmentation -- Customer classification -- Account management : being appropriate -- The people -- The business strategy -- The value creation process -- The critical success factors -- Getting cross-functional teams to work -- Leading the change.
Includes bibliographical references and index.
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