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Advertising management / Jaishri Jethwaney, Shruti Jain. by

Edition: 2nd ed.

Material type:

Text; Format: print optical disc

; Literary form: Not fiction

Publication details: Oxford : Oxford University Press, 2012

Availability: Items available for loan: CUTN Central Library (1)Call number: 659.1.

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Advertising and society : an introduction / edited by Carol J. Pardun. by

Pardun, Carol J

Edition: Second edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Availability: Items available for loan: CUTN Central Library (1)Call number: 659.1/0420973.

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Media selling : television, print, Internet, radio / Charles Warner. by

Warner, Charles, 1932-

Edition: 4th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Chichester, West Sussex, U.K. ; Malden, MA : Wiley-Blackwell, 2009

Availability: Items available for loan: CUTN Central Library (1)Call number: 659.13068/8.

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Advertising & promotion / Chris Hackley and Rungpaka Amy Hackley. by

Edition: 3rd edition

Material type:

Text; Format: print ; Literary form: Not fiction

Other title:

Advertising and promotion

Availability: Items available for loan: CUTN Central Library (1)Call number: 659.1.

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Copywriting for the electronic media : a practical guide / Milan D. Meeske. by

Meeske, Milan D

Edition: 6th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston, MA, USA : Thomson Learning, c2009

Online resources:

Availability: No items available.

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New Trends in advertising by

Vinod Kumar Pandey

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: India Vista Publication 2014

Availability: Items available for loan: CUTN Central Library (1)Call number: 658.800 VIN.

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Marketing Management by

Saxena, Rajan

Edition: 5

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: India McGrawHill 2016

Availability: Items available for loan: CUTN Central Library (3)Call number: 658.8 SAX, ...

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Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy. by

Series: McGraw-Hill/Irwin series in marketing

Edition: 15th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: New Delhi : McGraw-Hill Education, 2005

Availability: Items available for loan: CUTN Central Library (4)Call number: 658.8 PER, ... Items available for reference: CUTN Central Library: Not For Loan (1)Call number: 658.8 PER.

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Branded beauty : how marketing changed the way we look / by Mark Tungate. by

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: London : Kogan Page, 2011

Availability: Items available for loan: CUTN Central Library (3)Call number: 381.456 TUN, ...

10.

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About face : the secrets of emotionally effective advertising / Dan Hill. by

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: London ; Philadelphia : Kogan Page, 2010

Availability: Items available for loan: CUTN Central Library (3)Call number: 659.101 HIL, ...

11.

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Brand sense : sensory secrets behind the stuff we buy/ Martin Lindstrom. by

Edition: 2nd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: London : Kogan Page, 2010

Availability: Items available for loan: CUTN Central Library (3)Call number: 658.827 LIN, ...

12.

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Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan. by

Edition: Fourth edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: New York, Kogan Page Limited, 2017

Availability: Items available for loan: CUTN Central Library (2)Call number: 658.872 RYA, ...

13.

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Adland a global history of advertising / Mark Tungate. by

Material type:

Text; Format: electronic ; Literary form: Not fiction

Language: English

Publication details: London ; Philadelphia : Kogan Page, 2007

Other title:

Ad land

Online resources:

Connect to MyiLibrary resource

Availability: Items available for loan: CUTN Central Library (3)Call number: 659.109 TUN, ...

14.

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Essentials of contemporary advertising William F Arens; David H Schaefer by

Arens, William F

Edition: 2nd ed

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Availability: Items available for loan: CUTN Central Library (1)Call number: 659.1 ARE.

15.

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डिजिटल युग में मासकल्चर और विज्ञापन Jagdish Chaturvedi by

Material type:

Text; Format: print ; Literary form: Not fiction

Availability: Items available for loan: CUTN Central Library (1)Call number: 891.43 CHA.

16.

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The savvy author's guide to book publicity : a comprehensive resource - - from building the buzz to pitching the press Lissa Warren by

Warren, Lissa

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Availability: Items available for loan: CUTN Central Library (1)Call number: 808.02 WAR.

17.

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The language of branding : theory, strategies and tactics / Dawn Lerman, Robert J. Morais and David Luna. by

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: New York, NY : Routledge, 2018

Availability: Items available for loan: CUTN Central Library (1)Call number: 658.827 LER.

18.

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Indian Journal of Marketing

Material type:

Article; Format: print

Publication details: New Delhi: Indian Journal of Marketing, 2019

Availability: Items available for reference: CUTN Central Library: Not For Loan (1).

19.

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Field visual merchandising strategy : developing a national in-store strategy using a merchandising service organization / Paul J. Russell. by

Russell, Paul J

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Availability: Items available for loan: CUTN Central Library (1)Call number: 659.15 RUS.

20.

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Essentials of advertising / Robert Cluley. by

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: Kogan Page, 2017

Availability: Items available for loan: CUTN Central Library (1)Call number: 659.1 CLU.

21.

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The TV brand builders : how to win audiences and influence viewers / Andy Bryant, Charlie Mawer. by

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: London ; Philadelphia : KoganPage, 2016

Availability: Items available for loan: CUTN Central Library (1)Call number: 384.550 BRY.

22.

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Retail marketing strategy : delivering shopper delight / Constant Berkhout. by

Berkhout, Constant

Edition: 1st Edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: London ; Philadelphia, PA : Kogan Page, 2016

Availability: Items available for loan: CUTN Central Library (1)Call number: 658.87 BER.

23.

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Digital selling : how to use social media and the web to generate leads and sell more / Grant Leboff. by

Edition: 1st Edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: London : Kogan Page, 2016

Availability: Items available for loan: CUTN Central Library (1)Call number: 658.872 LEB.

24.

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E-Commerce Website Optimization : Why 95% of Your Website Visitors Don't Buy, and What You Can Do about It/ Dan Croxen-John; Johann Van Tonder. by

Edition: 1st ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: London : Kogan Page ; 2017

Availability: Items available for loan: CUTN Central Library (1)Call number: 658.872 CRO.

25.

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AD ventures : Reliving the golden era of advertising in Madras/ T. S.Nagarajan. by

Nagarajan, T. S

Edition: First edition

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: Chennai, India : Cre-A for CAMRA (Communications and Marketing Research Analyst), 2019

Availability: Items available for loan: CUTN Central Library (1)Call number: 659.109548 NAG.

26.

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The ladies' man : a novel / Elinor Lipman. by

Lipman, Elinor

Edition: 1st ed.

Material type:

Text; Format: print ; Literary form: Fiction

Publication details: New York : Random House, c1999

Online resources:

Availability: Items available for loan: CUTN Central Library (1)Call number: 813.54 LIP.

27.

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Advertising : Critical approaches / Chris Wharton & Jonathan Hardy by

Edition: 1st ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: London : Routledge, c 2015

Availability: Items available for loan: CUTN Central Library (1)Call number: 659.1 WHA.

28.

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Essentials of Advertising Management / K Krishnamurti. by

Krishnamurti, K

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: Jaipur : Horizon Press, 2022

Availability: Items available for loan: CUTN Central Library (1)Call number: 659.1 KRI.

29.

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Hospitality Promotion and Advertisement Management / Walt Whitman by

Whitman , Walt

Edition: 1st ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: New Delhi : ABD Publishers, 2022

Availability: Items available for loan: CUTN Central Library (1)Call number: 647.940 WHI.

30.

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New tourism adventures/ Walt Whitman by

Whitman, Walt

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: Jaipur: ABD Publishers, 2022

Availability: Items available for loan: CUTN Central Library (1)Call number: 338.479 WHI.

31.

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Marketing communications / Lynne Eagle, Barbara Czarnecka, Stephan Dahl and Jenny Lloyd. by

Edition: Second edition.

Material type:

Text; Literary form: Not fiction

Language: English

Availability: Items available for loan: CUTN Central Library (1)Call number: 658.802 EAG.

32.

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The Influence of Digital Marketing Strategies on Consumer Buying Behaviour: A Study on Formal Sector Employees/ Md. Shams Mukhtar; A. Chandra Mohan & Deepti Chandra. by

Material type:

Text; Format: print ; Literary form: Not fiction

Language: English

Publication details: Thiruvarur: CUTN, 2025

Availability: Items available for reference: CUTN Central Library: Not For Loan (1)Call number: 658.872 MUK.

33.

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Advertising management in a digital environment : text and cases / by

Material type:

Text

Publication details: United Kingdom : Taylor and Francis, 2022

Availability: Items available for loan: CUTN Central Library (1)Call number: 659.144 KEL.

34.

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Introduction to advertising : understanding and managing the advertising process / by

Mogaji, Emmanuel

Material type:

Text

Publication details: United Kingdom : Taylor and Francis, 2021

Availability: Items available for loan: CUTN Central Library (1)Call number: 659.2 MOG.

35.

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The Data Economy : Tools and Applications / Isaac Baley, Laura L. Veldkamp. by

Material type:

Text; Format: available online remote

; Audience: Specialized;

Online resources:

Availability: Items available for loan: CUTN Central Library (1).

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Your search returned 35 results.